October 6th to 12th 2025
The Five Ways to Wellbeing is not just a set of five simple, evidence-based actions, but a powerful tool that can significantly improve wellbeing in everyday life.
There are five key points, along with other considerations, to consider each day. Firstly, I will explain why it is essential to engage in activities, take time out, and stay in touch with your family, friends, and colleagues.
The Five Ways to Wellbeing-Give, Be Active, Keep Learning, Take Notice, and Connect-are inclusive actions that can be adopted by anyone, regardless of their circumstances or abilities.
sharing the concept
Variety is significant, and communicating the message
These strategies are adaptable and can be incorporated into daily life at one’s own pace, empowering individuals to take control of their wellbeing.
The better to emphasise that people with disabilities, mental health and seniors represent a range of options that can be tried by anyone, friends, support persons and suited to an individual’s needs throughout daily life. The key essential tools are holistic wellbeing and a balance of activities that encourage and help everyone in their everyday lives.
Communicating the message
One researcher, Lynne Friedli, outlines the key principles for the effective social marketing of mental health messages. Five Ways framework and the best practice from using them in mental health promotion settings:
- Start where people are
- Focus on building emotional connections with the target audience
- Be positive, upbeat and aspirational – selling healthy, satisfying lives as opposed to ‘do not do’ messages
- Exchange – people must perceive a clear benefit if change is to occur.
Lynne pointed out the evidence in her findings that people are not related to the term ‘mental health’, and the target aspirations that underpin the messages were chosen as ‘wellbeing’ or ‘flourishing’. Other evidence she found is that people perceive health promotion messages as portraying something too distant from their own lives, and they will be resistant. Modelling behaviours from those communicating the message is effective in making the message seem attainable.
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